THREE MONKEY
We were invited to develop the visual identity for Three Monkey, a travel support brand based in Tokyo.
Three Monkey offers one-stop services for travelers exploring the Tokyo area, including flexible vehicle pick-up and drop-off points, luggage delivery, roof racks, and camping gear rentals. The brand empowers travelers to take full control of their itineraries, encouraging a carefree, spontaneous way to experience the city and beyond.
Three Monkey is a brand built for those who seek freedom, flexibility, and a bit of fun in every journey. Just hop in and let the adventure begin.
BRAND IDENTITY
ART DIRECTION
ART DIRECTION
The brand identity centers around a set of cheerful illustrations featuring the Three Monkeys riding happily in a car. These characters reflect the playful spirit of travel, infusing the brand with energy and personality. To strike a balance, we paired this vivid illustration style with a refined serif logotype, reinforcing the brand’s professionalism and trustworthiness.